How to pull off 'the reverse sell' and win gold at Cannes

Kingshield 'An Evening In' - 2 Cannes Golds, 2 Silver British Arrows & Creative Circle Gold


Creatives - Steve Hudson & Victoria Fallon

Director - Frank Budgen

Production Company - Paul Weiland Film Company

Editor - Phil Metzer

Creative Director - Tony Cox

Agency - BMP DDB Needham UK

Agency producer - Sara Pollit

Marketing manager - Michelle Reardon

Marketing director - Ken Lee

Client - Kingshield