Making the most successful anti-smoking ad in UK history


'Rebecca' -  2 British Arrow Golds, 1 D&AD Wood Pencil

CREDITS

Creative - Steve Hudson & Victoria Fallon

Director - Steve Hudson

Editor - Joe McNally

DOP - Mark Chan

Client - NHS Anti-Smoking

Agency - AMV/BBDO

ECD - Peter Souter

Account Handler - Anna Sheehan

Production Company - COI

Producer - Barbara Simon

If you'd like to give up smoking & live in the UK call the NHS Helpline on 0300 123 1044